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Microsoft arrow Commerce Server arrow 2729 - Building Microsoft Commerce Server 2002 Solutions
2729 - Building Microsoft Commerce Server 2002 Solutions

Price: 1,795.00


Building Microsoft Commerce Server 2002 Solutions

Course 2729—Four days—Instructor-led

Introduction

This four-day, instructor-led course provides students with the knowledge and skills to develop and deploy a Microsoft Commerce Server 2002 solution.


Audience

This course is primarily intended for application developers who need to build e-commerce solutions with Commerce Server 2002.


At Course Completion

After completing this course, students will be able to:

Describe the basic features of Commerce Server 2002 and the way the features work together to allow frameworks to be built for commerce-driven Web sites.

Describe the fundamentals of e-commerce Web sites.

Understand the Microsoft Commerce Server 2002 approach for building e-commerce Web sites.

Work with Commerce Server 2002 tools.

Describe the integration of Commerce Server 2002 with Microsoft .NET.

Work with and extend the Profile system of Commerce Server.

Authenticate users of the Commerce Server Web sites.

Design and implement product catalogs.

Work with baskets and pipelines to build a complete checkout process for shoppers.

Describe the analysis features provided by Commerce Server, Microsoft SQL Server™, and Analysis Services.

Work with existing reports, and create new reports for use by business analysts.

Apply data mining models to Commerce Server site data.

Describe the content selection and targeting system of Commerce Server.

Implement Commerce Server ad campaigns, discount campaigns, and direct mail campaigns.

Extend the Commerce Server business desk.

Build multilingual Commerce Web sites.


Prerequisites

Before attending this course, students must have:

Knowledge of Microsoft Visual Studio .NET and the Microsoft .NET Framework.

Knowledge of ASP.NET.

An understanding of what commerce-driven Web sites should achieve for enterprises and business users.


Microsoft Certified Professional Exams

No Microsoft Certified Professional exams are associated with this course currently.


Course Materials

The student kit includes a comprehensive workbook and other necessary materials for this class.

The following software is provided for use in class:

Microsoft Windows 2000 Advanced Server

Microsoft SQL Server 2000

Microsoft Office XP Professional

Microsoft Commerce Server 2002

Microsoft Visual Studio .NET Enterprise Edition


Course Outline


Module 1: Introducing Commerce Server 2002

This module introduces the features and release themes for Microsoft Commerce Server 2002. After completing this module, you will be able to describe the basic features of Commerce Server 2002 and how they all fit together.

Lessons

Commerce Server 2002 Placement

Commerce Server 2002 Themes and Features

Commerce Server 2002 Anatomy

Windows Server 2003 Support

After completing this module, students will be able to:

Describe the placement of Commerce Server 2002.

List the features of Commerce Server 2002.

Understand the support provided by Microsoft Windows Server 2003 for Commerce Server 2002.

Module 2: Introduction to E-Commerce Web Sites

This module provides an overview of e-commerce, both from a business-to-business (B2B) and a business-to-consumer (B2C) perspective. It includes an overview of the different roles needed to build e-commerce sites, and outlines some typical aims and challenges that face team members. It also discusses e-commerce functionality typical in modern Web sites.

Lessons

Characteristics of E-Commerce Sites

Overview of E-Commerce Site Functionality

After completing this module, students will be able to:

Describe typical characteristics of modern e-commerce sites.

Describe typical functionality of modern e-commerce sites.

Module 3: The Commerce Server 2002 Approach for Building E-Commerce Web Sites

This module uses the sample International Retail Site to illustrate how the features of Commerce Server 2002 can be used to achieve a fully functioning, modern e-commerce Web site. Each of the features used in the sample site are discussed in detail.

Lessons

Introduction to the Retail2002 Site

Features of the Retail2002 Site

Lab 3:

Exercise 1: Adding Data to the Site

Exercise 2: Exploring the Retail 2002 Site

Exercise 3: Shopping the Site

After completing this module, students will be able to:

Install the Retail2002 site and explain its purpose.

Describe the main features of the Retail2002 site.

Module 4: Working with Commerce Server 2002 Tools

This module introduces many of the administrative and development tools you will need to be familiar with in order to build a Commerce Server 2002 Web site. These include Internet Services Manager, Commerce Server Manager, Commerce Server Business Desk, and Visual Studio .NET. This module acts as a primer for the tasks you will perform in later modules.

Lessons

Development and Business Tools

Administration Tools

Lab 4:

Exercise 1: Exploring Site Structure with Internet Information Services

Exercise 2: Exploring Application Design with Visual Studio .NET

Exercise 3: Exploring Configuration Settings with Commerce Server Manager

After completing this module, students will be able to:

Describe and use the development and business tools that Commerce Server 2002 provides.

Describe and use the administrative tools that Commerce Server 2002 provides.

Module 5: Commerce Server in a .NET World

This module describes the integration between Microsoft .NET and Commerce Server 2002. After completing this module, you will be able to describe the .NET features of Commerce Server.

Lessons

Big Bets on .NET

Commerce Server and the .NET Framework

Commerce Server Architecture

Lab 5: Creating a Commerce Server 2002 Site with Visual Studio .NET

Exercise 1: Creating a Commerce C# ASP.NET Web Application

Exercise 2: Using the CommerceContext Object

After completing this module, students will be able to:

Describe the benefits of integrating Commerce Server 2002 and the .NET Application Framework.

Describe the .NET Application Framework and Commerce Server 2002.

Describe the Commerce Server architecture.

Module 6: Extending the Profile System

This module describes the Commerce Server Profile system. After completing this module, you will be able to extend the Profile system so that it suits your organization’s needs.

Lessons

Profiling System Overview

Profiling System Administration

Profiling System Object Model

Lab 6: Implementing User Management

Exercise 1: Initializing and Using Business Desk

Exercise 2: Modifying the UserObject Table

Exercise 3: Extending the User Profile for Northwind Traders

Exercise 4: Creating Site Terms for the Northwind Traders Commerce Site

Exercise 5: Creating New Users with Business Desk

After completing this module, students will be able to:

Describe the setup of the Profiling System.

Describe the administration of the Profiling System.

Explain the architecture of the Profiling System.

Describe the Profiling System object model.

Module 7: User Identification and Authentication

This module explains the various mechanisms you can use to identify and authenticate users in your commerce sites. After completing this module, you will be able to implement logon, logoff and signup pages.

Lessons

Authentication Components

Custom Authentication

.NET Enhancements for Authentication

Authentication .NET Object Model

Commerce Authentication Module

Lab 7: Creating Logon, Logoff and Registration Pages

Exercise 1: Creating the LogonStatus.ascx User Control

Exercise 2: Creating the Logon.aspx and the Logoff.aspx Pages

Exercise 3: Creating a User Registration Page

Exercise 4: Testing the Log On, Log Off, and Sign Up Pages

After completing this module, students will be able to:

Describe the authentication components.

Describe Microsoft Windows authentication.

Describe custom authentication.

Manage authentication resources.

Describe single logon access across domains.

Describe the Microsoft .NET enhancements for authentication.

Describe the Commerce Authentication Module.

Module 8: Commerce Server Catalog System

This module describes Commerce Server catalogs. After completing this module, you will be able to design and create base catalogs, virtual catalogs, and you will be able to import and export catalogs in Extensible Markup Language (XML) format.

Lessons

Product Catalog System

Catalog Variations

B2B: Catalog Exchange and Import/Export

Catalog Management API

Lab 8: Implementing Catalogs and Products

Exercise 1: Creating Property Definitions

Exercise 2: Creating Product Definitions and Category Definitions

Exercise 3: Creating a Base Catalog and Adding Categories

Exercise 4: Adding Products to the Catalog

Exercise 5: Importing an XML-based Catalog and Creating a Virtual Catalog

Exercise 6: Implementing Category and Product Pages for the Northwind Traders Commerce Site

Exercise 7: Browsing the Site

After completing this module, students will be able to:

Describe the Product Catalog System.

Describe multilingual catalogs.

Describe catalog variations.

Describe catalog searching.

Understand the catalog management user interface (UI).

Describe B2B catalog exchange and import/export.

Understand the components of the catalog software development kit (SDK) and application programming interface (API).

Describe third-party catalogs.

Module 9: Implementing the Basket and Order Pipelines

This module explains how to implement shopping baskets for your customers. It also discusses how to use pipelines (and their components) for processing orders. After completing this module, you will be able to implement basket and checkout pages for your commerce sites.

Lessons

Baskets

Pipelines

Lab 9: Implementing the Checkout Process

Exercise 1: Configuring the Site for the Checkout Process

Exercise 2: Creating the AddToCart Web Page

Exercise 3: Creating the ShoppingCart.aspx Web Page

Exercise 4: Creating the Checkout Web Page

Exercise 5: Creating the OrderConfirmation.aspx Web Page

Exercise 6: Testing the Site

After completing this module, students will be able to:

Implement baskets.

Configure pipelines for Microsoft ASP.NET.

Debug pipeline components.

Module 10: Business Analytics System Overview

This module provides an overview of the complete analytics system provided by Commerce Server 2002. After completing this module, you will be able to describe the various analytical components that you can use with Commerce Server 2002.

Lessons

Applying Business Analytics to E-Business

E-Business Information Challenges

Closing the Loop

Release Themes

Analysis Architecture

Overview of Analysis Reports

Overview of Data Mining

Overview of Predictor

Overview of Targeting

After completing this module, students will be able to:

Describe the business needs that enterprises have for scalable, comprehensive business analysis tools that can be used with their commerce sites.

Describe how the major features of the business analytics system, provided by Microsoft Commerce Server, Microsoft SQL Server, and Analysis Services, work together to provide a comprehensive analysis tool set.

Describe the different types of reports available with Commerce Server 2002.

Describe the different types of data-mining models available with Analysis Services.

Describe how the Predictor resource analyzes Commerce Server data.

Describe the targeting features of Commerce Server, and how they can be used to provide full closed-loop analysis.

Module 11: Analysis and Reporting

This module explains the built-in reports and analysis features provided by Commerce Server 2002, and discusses how to create new reports and extend the analysis system. After completing this module, you will be able to create new Microsoft SQL Server and multidimensional expressions (MDX) reports, modify exiting reports and extend the data warehouse.

Lessons

Analysis Features

Report Types

Reporting Extensibility

Enabling Report Preparation—DTS Processing

Data Warehouse Extensibility

Commerce Server Event Structure

Logging Commerce Server Events

Lab 11: Creating Reports

Exercise 1: Simulating Purchase Activity and Synchronizing the Data Warehouse

Exercise 2: Creating New Reports by Modifying an Existing One

Exercise 3: Creating a new SQL-based Report

Exercise 4: Creating a new MDX-based Report

After completing this module, students will be able to:

Describe the different report types supported by Commerce Server 2002.

Create new reports and modify existing ones.

Run Data Transaction Services (DTS) tasks for report preparation.

Extend the Data Warehouse.

Log Commerce Server events.

Module 12: Working with Predictor

This module introduces the Predictor resource, and explains how to use it with your Commerce Server data. After completing this module, you will be able to build predictive data mining models based on your commerce site data.

Lessons

Business Questions

Technical Challenges

Solution: Data Mining

Data Mining Models

Using Predictor

Building Models

Deploying Models

Predictor Tutorial

After completing this module, students will be able to:

Understand the business issues that give rise to the need for data-mining with commerce data.

Understand the technical challenges involved in applying data-mining techniques.

Understand how data-mining provides solutions to business problems.

Describe the various data-mining models provided by Analysis Services and Commerce Server.

Use the Predictor resource.

Build, view, and deploy data-mining models.

Module 13: Introduction to the Targeting System

This module introduces the Commerce Server Targeting system. After completing this module, you will be able to explain how to use the Commerce Server List Manager and build expressions.

Lessons

Commerce Server Targeting

Targeting System

Content Selection Framework

Expression Builder

Direct Marketing

After completing this module, students will be able to:

Describe the Targeting System.

Describe the Content Select Framework (CSF).

Describe the List Manager.

Describe the Expression Builder.

Describe Direct Marketing.

Module 14: Commerce Server Discounts and Campaigns

This module explains how to implement discount and advertising campaigns. After completing this module, you will be able to create discount campaigns and advertising campaigns for your commerce sites.

Lessons

Campaign Manager Features

Discounts and Merchandising

Reuse Policies

Discount SDK Samples

Lab 14: Implementing Campaigns

Exercise 1: Creating Campaign Expressions, Target Groups, and Campaign Customers

Exercise 2: Creating Discount Campaigns

Exercise 3: Creating Ad Campaigns

Exercise 4: Adding Content Selector Code to the Northwind Traders Commerce Site

Exercise 5: Testing the Site

After completing this module, students will be able to:

Describe the Business Desk Campaign Manager module.

Describe discount conditions and awards.

Describe the interactions between discounts.

Describe reuse policies.

Describe how item-level discounts, order-level discounts, and shipping discounts work.

Describe auditing of discounts.

Describe the high availability enhancements to Direct Mailer

Module 15: Extending the Business Desk

This module describes how to extend the Business Desk. After completing this module, you will be able to create your own Commerce Server Business Desk modules.

Lessons

Introduction to the Business Desk

Task Button Configuration

Special Tasks

Shared UI Routines

Rich UI Widgets

Security

Lab 15: Extending the Business Desk

Exercise 1: Creating a Structure for the new Business Desk Module

Exercise 2: Developing the XML Files for your Business Desk Module

Exercise 3: Developing the ASP Scripts

Exercise 4: Testing your Business Desk Module

After completing this module, students will be able to:

Describe how the Microsoft Commerce Server 2002 Business Desk functions.

Create your own Business Desk Modules.

Describe the security architecture employed by Business Desk

Module 16: Commerce Server Going Global

This module introduces the multilingual and multicurrency support provided by Commerce Server. After completing this module, you will be able to implement multilingual catalogs, and multilingual commerce sites.

Lessons

Infrastructure Improvements

International Features of the Catalog System

International Features of the Marketing System

International Features of Order Processing

International Features of the Data Warehouse and Analysis Components

Multilingual Deployment

SDK Sitelets

Lab 16: Implementing Multilingual Commerce Sites

Exercise 1: Creating Multilingual Catalogs

Exercise 2: Creating Multilingual Display Names for Products and Categories

Exercise 3: Creating a French User

Exercise 4: Programmatically Setting the Language for the Commerce Site

Exercise 5: Testing the Multilingual Site

After completing this module, students will be able to:

Describe the infrastructure improvements in Microsoft Commerce Server 2002 to support international sites.

Describe international features of the Catalog system.

Describe international features of the Marketing system.

Describe international features of order processing.

Describe international features of the data warehouse and analysis components.

Describe dynamic site localization.

Describe international site configuration.

Describe multilingual deployment.

Describe the SDK sitelets and their international features.

 


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